| ID: | 1402 | | Title: | Mystery Shopper | | Description: | The mystery shopper is a reliable technique for both retailers and shopping centre managers to gain an accurate evaluation of the quality of customer>service provided by their businesses. Companies such as Retail Services 2000 provide customized mystery shopper programs which are used to compare businesses to industry benchmarks of service and award encouragement and incentives to retailers for providing "excellence in service". | | Category: | Business: Marketing & Advertising | | Link Owner: | deepak | | Date Added: | March 23, 2007 01:58:50 PM | | Number Hits: | 0 |
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